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Amagi Stormplus Hybrid Cloud & Sat IRD


Stormplus offers TV networks more flexibility to insert local adverts and content at cable and satellite headends

Amagi a cloud-based TV broadcast infrastructure company will be unveiling its advanced Satellite + Cloud Receiver-Decoder (IRD), Stormplus at the BVE2015. The IRDs work as satellite receivers enhanced with support for local content and advert insertion. They are capable of content storage, trigger detection, HD video insertion, multiple audio tracks including Dolby surround, subtitles and multi-layer animated graphics.

It can receive local content from both satellite and cloud, enabling greater infrastructure flexibility for TV networks as the broadcasting ecosystem embraces cloud like never before. Unlike most advert-insertion systems, these IRDs give TV networks complete access and control on insertion of local content and advertisements.  With a robust cloud UI management platform enabling TV networks to schedule, control and monitor playout of local content and adverts at remote headends.

Amagi is a pioneer in content regionalisation and geo-targeting advertisements on satellite TV feeds.

Amagi is the world’s largest platform for delivering targeted TV content and advertising anywhere across the globe. Every month, Amagi delivers and plays out more than one million advertising seconds and thousands of hours of content for many leading broadcasters. Amagi’s patented core technology delivers new market access, content localization, and advertising revenue streams for broadcasters at a fraction of the cost when compared to existing traditional satellite and fiber based delivery models.

 “Amagi holds multiple patents in delivering targeted advertising and content. We are committed to invest in technology research and bring out products that are revolutionary in the TV broadcast industry” said  Srividhya Srinivasan, co-founder,

Amagi will be at BVE 2015

The company has more than 4,000 edge servers deployed in over 15 countries across five continents.