European Reseller

Helping bring new products to market

Tuesday, Aug 22nd

Last updateTue, 22 Aug 2017 12pm

You are here: Home Audio Visual News Product Reviews Manufacturing Powercom UPS
Hand Held

Powercom UPS

Powercom Russia a company that designs, manufactures UPS systems for business and industry. Has launched a complete line of power monitoring and shutdown software for most of operating systems including both UPS and Solar monitoring systems.

Through its existing distribution network, Powercom also offers access to 170 service centres across Russia.

 

 

Their main focus is the government segment offering highly effective total cost of ownership (TCO) propositions for users, while also ensuring that retailers and resellers make a decent margin selling their products.

 

It will be interesting to see how the state changes in Russia and CIS although we understand that they have recently secured a significant contract on high-power UPS products in the healthcare sector.

 

Powercom has made great strides in the Russian SOHO and SMB markets and is determined to replicate this success in the high-power UPS segment. The company holds leading positions in both the Chinese and Taiwanese markets and now wants to increase its market share in Russia.

 

“Products from Powercom are reliable, attractively priced and well serviced,” said Golovina. “We offer customised rebates, price protection for large projects, joint marketing, and marketing funds.”

 

For retailers and resellers, Powercom allocated marketing funds based on turnover and also provides point of sales (POS) materials.

 

With more users switching away from desktop PCs to mobile devices with internal batteries, Powercom is not expecting growth in the market for desktop-related UPS devices. The rise in mobile devices is leading to an increased use of the internet and cloud-based technology. This in turn is increasing the development of centralised IT infrastructures and data centres, both of which have high-power UPS requirements.